Aristo Pharma Became a Winner of the Pharmaceutical Newsletter Cup 2024 Bowling Tournament
Traditionally in October the Aristo Pharma RUCIS team, incl. all regional sales employees from Russia and Kazakhstan, gathers for the annual reporting meeting. The second year in a row the representatives of Aristo Pharma GmbH top management use this opportunity and join the meeting to communicate the team in person and to see all business presentations by their own.
One of the key Aristo CIS markets, full of sun, nature beauty and hospitality, Georgia was chosen for such a large-scale corporate event. Due to the direct contracts and well-established long-time partner relations with the local wholesalers the mostly wide range of Aristo products (among the CIS region) is presented on the Georgian pharmaceutical market (Blemaren, Aescusan, Clotrimazole, Levothyroxine, Fosfomycin and others). In terms of sales volumes of Aristo products to the CIS markets, Georgia ranks fifth demonstrating good potential and prospects for further sales growth and business development.
The main objective of the meeting in Tbilisi was to summarize the preliminary results of year 2024, to consider opportunities and to discuss plans for 2025. Based on September YTD results the Aristo RUCIS has already fulfilled the full year sales plan by 90%, gross profit plan by 93%. The sales growth to the same period of 2023 made 14%. And we are not going to stop but further to continue working hard and demonstrate higher results.
Along with the numbers and usual financial KPIs, the important topics of marketing, portfolio management and business development have been discussed, such as the expansion of Aristo RUCIS product portfolio and the launch of new products. For example in 2025 we plan to release a whole line of food supplements for men and women health as well as to pull into the Russian market new names and forms strengthening current Aristo brands of medicines and cosmetics. Also in 2025 an impressive campaign is to be launched to transform the image of one of Aristo RU bestsellers - Clotrimazole vaginal cream 2%. As a result of rebranding this product will receive a new name - Candisilk, already well-known and presented on some other pharmaceutical markets.
Of course the trip to such a stunningly beautiful country as Georgia could not go for Aristo team without visiting the main historical points and sightseeing places. We spent a marvelous half day visiting the birthplace of Georgian wine in Kakheti, looking at how and where the famous grape varieties are grown and cultivated, magically turning after into an incredibly tasty wine. We also tried ourselves in cooking traditional dishes of the local cuisine (khinkali – big-size tortellini stuffed with meat and broth, churchkhela – skewered walnuts in grape puree, and traditionally grilled pork). Totally charmed by the Georgian melodies and tastes, we returned home full of bright and warm impressions, full of love and passion to deliver more!